The New York Jets of the National Football League are taking the unprecedented step of putting P.S.L.s (also know as Personal Seat Licenses) for the New Meadowlands Stadium the Jets will share and jointly own with the New York Giants up for auction on the Internet ticket site Stubhub.
The Jets will take the PSLs for a little over 2,000 of the best seats near the 50 yeard-line called the “Coaches Corner” and upload to Stubhub where fans will be allowed to bid on the PSLs. Starting bids for the PSLs will begin at $5,000 per seat and are not expected to go for the minimum bid. Winners of the PSL auctions will then be able to purchase game tickets for the seats which will be priced at approximately $700 each.
The Jets are using PSLs for the new stadium as are the New York Giants. The Jets will also sell PSLs in a non auction format and prices will range from $4,000 to $25,000. The Giants are selling PSLs for similar seats in the stadium that the Jets are putting up on Stubhub for $20,000.
The Jets will have many seats in the upper level of the stadium that will not require the purchase of PSLs, the Giants plan to sell PSLs for every seat in the stadium.
There are many other professional sports teams that sell PSLs, but this is the first time a team has decided to auction off PSLs. The auctions are expected to being in October.